WHO WE HELP
Trademark Tonic works with dynamic and fast growth businesses in a range of industries, to help develop the best trade mark and design portfolios fit for the global marketplace. We collaborate with investors in identifying portfolios that are ready for investment. We are also passionate about supporting start-ups, SMEs, creatives and spin-outs that are at the beginning of their IP journey. We look forward to helping you protect your valuable trade mark and design assets and to maximising their potential.
FAST GROWTH BUSINESSES
With an expanding business, you may be looking for help with reviewing and developing a suitable strategy for building and optimising your trade mark and design portfolios. Or perhaps you require help with the overall protection, management, enforcement and/or commercialisation of your trade marks and designs.
We help you by:
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Identifying and reviewing your current trade marks and/or designs to determine any strengths, weaknesses and opportunities in line with your business objectives
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Developing a suitable strategy for optimising your portfolio, including recommendations on protection, expansion, filling in any gaps, and commercialisation opportunities
Conducting trade mark and design clearance searches, checking availability to use and register
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Filing trade mark and design applications and prosecuting through to registration.
Providing information, support, guidance (and training where appropriate) to help build strong portfolios
Monitoring and policing of your trade mark and design rights - crucial to maintaining brand/design integrity and reputation
Maintenance and management of your trade marks and designs
Advising on and taking any appropriate action in relation to trade mark and/or design disputes
STARTERS
If you are a start-up, SME, creative or spin-out and new to trade marks and designs, we would love to help support and guide you through your IP journey.
You may be wondering how to go about selecting a brand name, or maybe you have chosen a brand name, logo and/or design image and would like advice on protection and registration.
Alternatively, you may have already launched your business, realised the importance of protecting and registering your trade marks and designs, and are looking to put a suitable filing strategy in place.
We help you by:
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Advising on the selection of suitable brand names, logos, and design images
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Reviewing your current trade marks and designs and identifying potential elements for protection
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Developing a suitable strategy for optimising your
trade marks and designs in line with your business objectives and future commercial plans
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Conducting trade mark and design clearance searches – checking availability to use and register
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Filing trade mark and design applications - protecting your investment through registration
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Providing guidance, support, information (and training where appropriate) in relation to trade marks and designs
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Monitoring and policing of your trade mark and design rights - crucial to maintaining brand/design integrity and reputation
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Post-registration maintenance of your trade marks and designs
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Advising on and taking any appropriate action in relation to trade mark and/or design disputes
INVESTORS
For investors, we conduct trade marks and/or design audits and due diligence, to help you assess the readiness of a target business for investment.
We help you with:
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Identify the trade mark and design assets of a target business
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Determine whether these trade marks and designs are adequately protected in the relevant markets of interest
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Identify strengths, weaknesses and any opportunities in relation to the target's trade marks and designs
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Identify any risks in relation to the portfolio and ways to overcome or mitigate these where possible
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Advice and recommendations on portfolio enhancement
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Advice on post-investment portfolio maintenance, protection and strategy
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Commissioning of valuation reports - determine whether the trade marks and designs of a target business are value-producing assets
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Information and training in relation to trade marks and designs - understand what makes a good portfolio for investment